Located in the vibrant heart of Los Angeles, California, Prosperita, a provider of subscription-based CBD-infused shots, faced the challenge of distinguishing itself in a saturated market. They sought an identity that would not only capture their essence but also command attention amidst a sea of competitors. Drawing inspiration from both the brand's unique offering and the dynamic LA culture, I developed a lively and distinct visual language. This design, deeply entrenched in Prosperita's ethos, has confidently differentiated them from others in the CBD space.

Since its unveiling, this refreshed identity has proven pivotal: Prosperita has experienced a significant uptick in subscriptions and now takes pride in a dedicated and ever-growing customer base. This transformative journey with Prosperita is a testament to my ability to craft evocative brand experiences, even in the face of intense industry competition.